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Video opens on an older adult reading a medication bottle while on the phone with text that reads: "You know your health best." Next clip is an older adult who is sick and reads: "If you're 65 or older, you're at higher risk of getting very sick from the flu, COVID-19, or RSV." Last clip shows a doctor talking to an older adult and reads: "Talk to your doctor about the vaccines that can protect you this virus season."

Adults 65+ are at high risk from the flu, COVID-19, or RSV

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Graphic shows a vaccine vial on top of $100 bills and colorful shapes. Large text reads: “Worried about vaccine costs?” Smaller text reads: “Good news: COVID-19 vaccines should remain free through most insurance and federal programs until 2026.”

COVID-19 vaccines are free for most people

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Graphic / Image

Language(s):

English, Spanish

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Video rotates through clips of parents working, cooking, ironing clothes, and grocery shopping. Text reads: “Virus season is here, but don’t stress. It’s better to get your flu and COVID-19 vaccines late than not at all.”

There's still time to get your family's flu and COVID-19 vaccines

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Video rotates through clips of students of different ages at school reading and doing activities. Text reads: “Want to keep kids in school this season? Flu and COVID-19 vaccines help prevent sick days and missed class. Young kids are more vulnerable. Give their immune systems a boost!”

Flu and COVID-19 vaccines help kids avoid missing school

Format:

Video

Race/Ethnicity:

Black/African American, Multiple Races/Ethnicities

Language(s):

English, Spanish

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Photo of a person with sleeve rolled up and a Band-Aid on their arm on a dark brown background with leaves and autumn-colored shapes. Large text reads: “Had trouble getting a COVID-19 shot earlier this fall?” Smaller text underneath reads: “It's worth trying again. You deserve that protection. Talk with a health care provider to decide what’s best for you.”

It’s worth trying again for a COVID-19 vaccine

Format:

Graphic / Image

Race/Ethnicity:

Black/African American

Language(s):

English, Spanish

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New COVID-19 strains need new protection

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Light green background with subtle grid design and COVID-19 vaccine vial at the bottom. Top text in large font reads: “COVID-19 vaccines are still available for everyone 6+ months.” Text underneath has a checkmark next to each sentence: “Free with most insurance. Available at pharmacies everywhere. (Supply may vary). Check with your doctor or pharmacist for details in your state.”

COVID-19 vaccines are still available for everyone 6+ months

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Graphic / Image

Language(s):

English, Spanish

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WhatsApp: Abuela: Buenos días Me: Buenos días, abuelita, how are you feeling? Abuela: A little under the weather. But I think it’s just a little flu mijita, nothing serious Me: Hmm... even the flu or COVID could send you to the hospital, abue. COVID also raises your risk for heart attacks and strokes Abuela: Ay, I didn’t realize that. I don’t think I’m up to date on my vacunas Me: Do you want me to come over for a cafecito and help you find an appointment? Abuela: That sounds perfect, mija. Gracias

Help older loved ones stay up to date on vaccines

Format:

Video

Race/Ethnicity:

Hispanic, Latinx, Latino, Latina

Language(s):

English, Spanish

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Video shows a range of pop-up notifications on top of a blue sky background. The reminders are for a meeting, soccer practice, report deadline, dance recital, and conference. The next frame reads: "Skip the sick days. Schedule your family’s respiratory vaccines today."

Schedule your family's vaccines to skip sick days

Format:

Video

Language(s):

English, Spanish

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Video shows a fortune teller and crystal ball with text: “What’s ahead for your immune system this season? Here’s your fall 2025 fortune.” Next clips show the crystal ball with text overlay: “Weather? Perfect. Social calendar? Packed. Immune system? Struggling. Is it the flu, COVID-19, or a cold? Unsure.” Final clip shows a dangling crystal and text that reads: “The signs are clear… You’ll be stronger this fall with your COVID-19 and flu vaccines.”

See what's in store for your immune system this fall

Format:

Video

Language(s):

English, Spanish

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Social Graphics: Preparing for the 2025-26 Respiratory Virus Season

Preparing for the 2025-26 respiratory virus season: Social graphics and messages

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Slide 1 shows a person looking overwhelmed and reads: "Feeling unsure about which vaccines to get this season? You're not the only one." Slide 2 shows a hand holding a vaccine vial and reads: "Flu, COVID-19, and RSV vaccines are all available to help increase protection and keep communities healthy." Slide 3 shows a doctor holding a clipboard and reads: "Talk to your doctor or health care provider about what's right for you. They know your health and can help you decide."

Talk to your doctor about flu, COVID-19, and RSV vaccines

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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2025-2026 COVID-19 vaccine availability by state

Format:

Document (Text)

Language(s):

English

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First page of 2025-2026 Combined Respiratory Vaccine Recommendations

Flu, RSV, and COVID-19 vaccine recommendations at a glance

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Document (Text)

Language(s):

English

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Impact of federal vaccine changes on the Vaccines for Children Program

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Document (Text)

Language(s):

English

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Respiratory season vaccine planning toolkit for health care providers

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Document (Text)

Language(s):

English

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First page of the 2025-2026 Respiratory Season Virus Planning: Toolkit for States

Respiratory season vaccine planning toolkit for states

Format:

Document (Text)

Language(s):

English

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Slide 1 shows a photo of an older adult on a light blue background with text that reads, "Are you 65 or older? COVID-19 vaccine guidance for you hasn't changed." Slide 2 has a blue background with yellow highlights and text that reads, "Older adults still face the highest risk from COVID-19. Protect yourself. Stay up to date on your vaccines.”

COVID-19 vaccine guidance for older adults hasn't changed

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Video shows clips of older adults, N95 masks, and a suitcase. Text on screen changes with each frame: "Traveling this fall? Stay healthy with these simple tips." "Talk to your doctor or pharmacist about how to protect yourself from COVID-19." "Age 65 or older? You still need a COVID-19 vaccine if you haven’t had one in the last 6 months." "Mask up in crowded indoor spaces like airport lines and on the plane." "Pack smart. Bring COVID-19 and flu tests, meds, and travel insurance, just in case."

Protect against COVID-19 while traveling this fall

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Video shows kids and adults enjoying summer activities before reminding people that summer plans are had to enjoy while sneezing and coughing and also reminds them that COVID-19 spikes are common in the summer

Social media: Video emphasizes that sneezing and coughing can put a damper on summer plans, and reminds people that COVID-19 spikes are common in the summer (English, Spanish)

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

More Details >

Four graphics with orange backgrounds and dialogue bubbles in the background explain how to answer questions or concerns about COVID-19 vaccines

Social media: Graphics explain how people can respond to questions or concerns about COVID-19 vaccines (English, Spanish)

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Illustrated asset with notebook paper like backgrounds and yellow and blue scribbles with text above that reads “Research into mRNA began over 60 years ago, with key breakthroughs in the 2000s that made mRNA vaccines possible.”

Social media: Graphic highlights that research into mRNA began over 60 years ago, with key breakthroughs in the 2000s that made mRNA vaccines possible (English, Spanish)

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Navy blue background with line art of a pregnant person in lighter blue on the entire left side. White and pink text on top reads “Pregnant people are at high risk of getting seriously sick from COVID-19. The vaccine helps protect you and your baby.”

Social media: Graphic highlights that pregnant people are at high risk of serious illness from COVID-19, emphasizing that the vaccine helps protect both parent and baby (English, Spanish)

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Textured light blue and yellow gradient background with stylized picture of a sunhat, suitcase, palm tree, and a family of four. Text reads “Traveling this summer? Get ready for a safe and healthy vacation”, “Make sure your familia’s up to date on vaccines, including the MMR and COVID-19 vaccines.”

Social media: Graphic reminds families traveling over the summer to get the MMR and COVID-19 vaccines for a safe and healthy vacation (English)

Format:

Graphic / Image

Race/Ethnicity:

Hispanic, Latinx, Latino, Latina

Language(s):

English

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Graphic with collage like picture of a woman in a sunhat and sunglasses and another in front of a fan. Text above reads "Why does COVID-19 often spike in the summer? Swipe right to find out." The second slide reads "Warmer weather means more time indoors with A/C, and that's where COVID-19 spreads more easily."

Social media: Graphic explains why COVID-19 often spikes in the summer (English, Spanish)

Format:

Graphic / Image

Race/Ethnicity:

Hispanic, Latinx, Latino, Latina

Language(s):

English, Spanish

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Video about older adults getting up to date on the COVID-19 vaccine

Social Media: Video Reminds Older Adults 65+ to Get an Updated Dose of the COVID-19 Vaccine in Preparation for the Summer (English, Spanish)(0:19)

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

More Details >

Social Media: Video highlights the importance of COVID-19 vaccine for older adults (English, Spanish)(0:19)

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Graphics show an older Black woman smiling, and an older Latino man and Latina woman smiling and hugging each other.

Social Media: Graphics Explain Why People 65+ Should Get Another COVID-19 Vaccine This Spring (English, Spanish)

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Graphic shows an older Black woman and Black man hiking. Text says: Spring safely into the new season.

Social Media: Video Reminds People 65+ to Stay Up to Date on COVID-19 Vaccines (English, Spanish) (0:17)

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Image includes a couple smiling together, a Hispanic family gathered together, another family smiling, a photo of an airplane, and a Black woman laughing with a mug in her hand.

Factsheet: Vaccines for Adults - A Pathway to Health (English, Russian, Spanish, Vietnamese)

Format:

Document (Text)

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Russian, Spanish, Vietnamese

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Factsheet: Vaccine Basics for Teens (English, Spanish)

Format:

Website

Language(s):

English, Spanish

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Factsheet: Rapid Community Assessment to Understand the Vaccination Needs of Your Communities

Format:

Document (Text)

Language(s):

English

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Factsheet: Protect Your Family From the Respiratory Illness Monsters (English, Marshallese, Russian, Spanish, Vietnamese, Chinese, Amharic)

Format:

Document (Text)

Language(s):

English, Marshallese, Russian, Spanish, Vietnamese, Chinese, Amharic

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Report: Plain Talk About Immunizations (English, Spanish)

Format:

Document (Text)

Language(s):

English, Spanish

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Toolkit: Vaccination Information for Child Care and Early Learning Providers (English, 6 other languages)

Format:

Document (Text)

Language(s):

English, Chinese, Russian, Somali, Spanish, Ukrainian, Vietnamese

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Factsheet: Infectious Diseases and Pregnancy - What You Should Know

Format:

Document (Text)

Language(s):

English

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Graphic includes a teenage girl smiling.

Factsheet: Vaccines for 'Tweens, Teens and Young Adults (English, Spanish)

Format:

Website

Language(s):

English, Spanish

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A Black man speaking to the camera with the text this is why my kids got vaccinated

Video: Why I Vaccinate (0:59)

Format:

Video

Language(s):

English

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Factsheet: Older Children and Teens Need Vaccines Too (English, Spanish)

Format:

Document (Text)

Language(s):

English, Spanish

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Graphic shows a Black man breathlessly going up stairs, a white woman looking sadly at her laptop, and a girl pulling on her tired father.

Report: Long COVID and Significant Long COVID-Associated Activity Limitation Among Adults

Format:

Website

Language(s):

English

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colorful comic book cover with several differently abled children

Toolkit: Ultra Germ Fighters Activity Book (English, 22 Languages)

Format:

Document (Text)

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Amharic, Arabic, Simplified Chinese, Traditional Chinese, Dari, French, Khmer, Korean, Marshallese, Mixteco, Oromo, Pashto, Russian, Samoan, Somali, Spanish, Swahili, Tagalog, Tigrinya, Tongan, Ukrainian, Vietnamese

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Factsheet: Vaccine Ingredients - What You Should Know (English, Spanish)

Format:

Document (Text)

Race/Ethnicity:

Black/African American

Language(s):

English, Spanish

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Graphics show a Latino grandson hugging his grandparents with a huge smile and a Black nurse smiling down at an older Black man.

Social Media: Graphics Promote Checking with Loved Ones in Nursing Homes to Make Sure They're Up to Date on Vaccines (English, Spanish)

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Graphics show faint outlines of poppy flowers. Graphic notes it's okay to be gentle and take good care of yourself and includes examples like getting good sleep, eating nourishing foods, and staying up to date on your vaccines.

Social Media: Graphics Recognize the 5-Year Anniversary of the COVID-19 Pandemic (English, Spanish)

Format:

Graphic / Image

Language(s):

English, Spanish

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Graphic shows pink cherry blossoms against a blue sky, alongside a child sniffing a dandelion and an older woman in a sunhat sniffing a bouquet of yellow flowers.

Social Media: Graphic Says to Ward Off Springtime Sickies With Vaccines (English, Spanish)

Format:

Graphic / Image

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Video still shows an old-school analog alarm clock.

Social Media: Video Shares Tips for Daylight Saving Time (English, Spanish) (0:35)

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Talking Points and FAQs: How the Vaccine Schedule Keeps Kids Safe (English, Spanish)

Format:

Document (Text)

Language(s):

English, Spanish

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Image with three panels, first of a person's hand holding a light bulb, second of an image of the brain, and third of a person's hand in the pointing position

Social Media: Graphics Explain that Long COVID Is Worse in Younger and Middle-Aged Adults (English, Spanish)

Format:

Graphic / Image

Language(s):

English, Spanish

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Graphic includes a Black woman folding laundry. Text says: You have enough to juggle!

Social Media: Video Promotes Getting Multiple Vaccines At Once for Busy Parents (English, Spanish) (0:18)

Format:

Video

Race/Ethnicity:

Black/African American

Language(s):

English, Spanish

More Details >

Video still shows a Black woman writing on a calendar.

Social Media: Video Says a Healthy 2025 Is In the Cards With Vaccines (English, Spanish) (0:16)

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Text says: Immunizing for Two+: Enhancing Maternal Protection and Vaccine Uptake

Webinar: Enhancing Maternal Protection and Vaccine Uptake

Format:

Video

Language(s):

English

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Graphic displays the first page of the factsheet including an image of a young girl smiling after receiving a vaccine. Text says: Vaccines for Children Program - Free Immunizations When Cost is a Barrier.

Factsheet: Vaccines for Children Program - Free Immunizations When Cost is a Barrier

Format:

Website

Language(s):

English

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Image of a Black woman holding her forehead with her eyes closed

Social Media: Video Highlights That Vaccines are Tested (English, Spanish) (0:22)

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

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Talking Points and FAQs: How to Help Protect Your Family From Norovirus (English, Spanish)

Format:

Document (Text)

Language(s):

English, Spanish

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Graphic shows the first page of the factsheet and an image of a young girl reading a book in a library. Text says: Vaccine Safety: Examine the Evidence.

Factsheet: Vaccine Safety - Examine the Evidence

Format:

Website

Language(s):

English

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Graphic includes a mom and her daughter smiling at something in the distance. Text says: It’s always a good time to start taking care of your health! Make 2025 the year you and your family keep up with vaccinations. Find a pharmacy now at Vaccines.gov.

Social Media: Graphic Promotes Taking Care of Your Health in 2025 (English, Spanish)

Format:

Graphic / Image

Language(s):

English, Spanish

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Image of a person holding multiple, heart-shaped balloons

Social Media: Video Shows Ways to Protect Your Heart for Valentine's Day (English, Spanish) (0:26)

Format:

Video

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English, Spanish

More Details >

Image of a Black woman in front of a presentation slide

Webinar: Changing Perceptions Through Vaccine Advocacy

Format:

Video

Race/Ethnicity:

Black/African American, Multiple Races/Ethnicities

Language(s):

English

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Report cover page shows a provider's hand sanitizing a shoulder, a Black woman placing a band-aid on a girl's shoulder, and a pregnant person making a heart with their hands on their belly.

Report: Call to Action: Obstetric Care Professionals Urge Recommended Vaccines During Pregnancy

Format:

Document (Text), Website

Race/Ethnicity:

Multiple Races/Ethnicities

Language(s):

English

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Image of a Latina girl blowing her nose in a tissue

Webinar: Pediatric Respiratory Virus Update - COVID-19, RSV, & Flu

Format:

Video, Document (Text)

Language(s):

English

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