Health Equity Roadmap

This roadmap is intended to take health departments, CBOs, providers, and community health workers on a journey to understand health equity fundamentals and how they may be applied to increasing vaccine access, awareness, and confidence for diverse communities. 

person holding a cell phone showing a map

How Can My Organization Build Health Equity Capacity?

Over the next several months, the VRH will lead you on a health equity journey. The intention is to provide VRH resources grouped in a way that helps you implement health equity principles within your organization. We are providing a variety of resources – they may not all resonate with you, but hopefully you will find some that do. The journey will introduce health equity core concepts, provide guidance for implementing health equity into your work, share tools for tracking and sharing the outcomes of these efforts, and discuss ways to work with specific communities.

Here we lay a foundation by providing definitions and frameworks to round out one’s understanding of health equity. When reviewing these resources, consider how these concepts can be applied to a variety of health and health care topics, including increasing vaccine access, awareness, and confidence.

Report
Executive Summary
Report: What is Health Equity?
Format:
Document (Text)
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
A report cover that reads "Key Equity Terms & Concepts: A Glossary for Shared Understanding"
Tool: Key Equity Terms & Concepts Glossary
Format:
Document (Text)
Language(s):
English
More Details >
""
Report: A Guide to Language, Narrative, and Concepts in Health Equity
Format:
Document (Text)
Language(s):
English
More Details >
robert wood johnson foundation webpage
Toolkit: Ways to Talk About Structural Racism and Health Equity
Format:
Video
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
""
Report: A Roadmap to Health Equity
Format:
Document (Text)
Language(s):
English
More Details >
Three roads - bearing the words 'programs,' 'measurement,' and 'policy' - leading to a half circle labelled 'health equity.'
Factsheet: Paving the Road to Health Equity
Format:
Graphic / Image
Language(s):
English
More Details >
Webinar: What Are Social Determinants of Health (SDOH) and Why They Matter (English, Spanish)
Format:
Video
Language(s):
English
More Details >

Generations of racism and maltreatment have resulted in some communities being less trustful of government initiatives, including vaccination. These resources present context that may result in someone being distrustful of vaccination.

Video: Racism and Medical Mistrust in Health Care (7:34)
Video: Racism and Medical Mistrust in Health Care (7:34)
Format:
Video
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
""
Report: Vaccine Hesitancy in Black and Latinx Communities
Format:
Document (Text)
Race/Ethnicity:
Black/African American, Hispanic, Latinx, Latino, Latina
Language(s):
English
More Details >
Cartoon illustrations include a doctor's briefcase and a man and woman holding a magnifying glass. Text reads: "Medical Mistrust, "suspicion or lack of trust in medical organizations."
Video: Historical Catalysts of Medical Mistrust in African American Individuals Within the 21st Century (8:02)
Format:
Video
Race/Ethnicity:
Black/African American
Language(s):
English
More Details >
A Black man wearing a mask is vaccinated by a health care provider
Report: Understanding and Ameliorating Medical Mistrust Among Black Americans
Format:
Website
Race/Ethnicity:
Black/African American
Language(s):
English
More Details >
report title page showing a group of people of various races and genders wearing masks sit in a circle, talking to one another.
Report: State of Vaccine Confidence Insights - RSV Vaccination in Older Adults
Format:
Document (Text)
Language(s):
English
More Details >
""
Report: State of Vaccine Confidence Insights - Vaccination in Rural America
Format:
Document (Text)
Language(s):
English
More Details >
""
Report: State of Vaccine Confidence Insights - Vaccine Hesitancy Among Pregnant People
Format:
Document (Text)
Language(s):
English
More Details >

A core function of equity work is to reduce disparities in health outcomes. To do this, it is important to know how to find and collect both numeric (quantitative) data and descriptive (qualitative) data that describe health in different communities, as well as how to interpret the information. This section provides sources of information and ideas for measuring and monitoring health disparities. 

A map of the united states appears with multiple shades of orange from light to dark.
Factsheet: "Vaccine Track" Routine Vaccination Dashboard
Format:
Website
Race/Ethnicity:
Asian, Black/African American, Hispanic, Latinx, Latino, Latina, Multiple Races/Ethnicities
Language(s):
English
More Details >
Webpage shows text next to a red heatmap
Tool: Vaccine Activity Planner Mapping Tool
Format:
Website
Language(s):
English
More Details >
webinar title page
Webinar: Using the Spatial Equity Data Tool to Measure Geographic Disparities
Format:
Video
Language(s):
English
More Details >
Community members sitting in a circle wearing masks.
Toolkit: How to Conduct a Rapid Community Assessment to Inform Program Design (English, Spanish)
Format:
Document (Text), Website
Language(s):
English, Spanish
More Details >
webinar title page
Webinar: Collecting Qualitative Data (English, Spanish)
Format:
Video
Language(s):
English
More Details >
title slide of webinar
Webinar: Develop, Test, Field: Set Yourself Up for Survey Success! (English, Spanish)
Format:
Video, Document (Text)
Language(s):
English
More Details >
Screenshot of title page of the learning community webinar 'Data to Action: Vaccine Confidence survey results and how to use them' hosted by the the Partnering for Vaccine Equity and presented by Dr. Richard Quartarone from the Center for Disease Control.
Webinar: Data to Action: Vaccine Confidence Survey Results and How to Use Them
Format:
Video
Race/Ethnicity:
Hispanic, Latinx, Latino, Latina
Language(s):
English, Spanish
More Details >
The words Public Health review appear next to a play button for an audio file.
Podcast: Improving Health Equity With Data (28:06)
Format:
Audio
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >

Community partnerships can increase the relevance and effectiveness of equity work. These resources can help CBOs, local health departments, and community members build and sustain strong partnerships. 

Leveraging community expertise to advance health equity. Image showing black background graph with blue white and yellow lines.
Report: Advance Health Equity Through Community Engagement
Format:
Document (Text)
Language(s):
English
More Details >
""
Toolkit: Effectively Implementing Community Health Worker Programs Using Health Department and CBO Partnerships
Format:
Video, Document (Text)
Language(s):
English
More Details >
First page of a presentation features the Partnership for Vaccine Equity title and logo.
""Word document contains a page of bulleted text Image shows the South Carolina Capitol building with blue banners of text surrounding it ""Word document with text in a question and answer format
Webinar: Partnering with Local Health Departments for Vaccine Equity (English, Spanish)
Format:
Video, Document (Text)
Race/Ethnicity:
Black/African American, Hispanic, Latinx, Latino, Latina, Indigenous People, Multiple Races/Ethnicities
Language(s):
English
More Details >
purple report cover showing a photos of hands clasped together and a Black woman giving a presentation
Report: Developing Public Health Communities of Practice
Format:
Document (Text)
Language(s):
English
More Details >
Report: Community Voice and Power Sharing Guidebook
Format:
Document (Text)
Language(s):
English
More Details >
Webpage with a photo of a young black girl in the woods.
Toolkit: Engaging People with Lived Experience
Format:
Website
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >

Engaging communities relies on trust. Resources in this section can help build trust through effective communication with communities, including using plain and inclusive language. 

""
Factsheet: Creating a Welcoming Facility for Native Elders
Format:
Document (Text)
Race/Ethnicity:
Indigenous People
Language(s):
English
More Details >
""
""
Webinar: How to Be a Trusted Messenger for Vaccine Conversations – Nurses
Format:
Video, Document (Text)
Language(s):
English
More Details >
key findings, implications, and messaging tips to build trust in communities. Association of State and Territorial Health Officials, the National Public Health Information Coalition, and the Harvard T.H. Chan School of Public Health logos are at the bottom.
Report: Building Trust in Public Health, Boosters and Beyond
Format:
Document (Text)
Language(s):
English
More Details >
Plain language for public health report cover page
Report: Plain Language for Public Health
Format:
Document (Text)
Language(s):
English
More Details >
""
Factsheet: Standards for Culturally and Linguistically Appropriate Health Care
Format:
Document (Text), Website
Language(s):
English
More Details >
health literacy online webpage
Tool: Create Web Content to Increase Health Literacy Online
Format:
Website
Language(s):
English
More Details >
Website shows a video featuring  Paula Tran and Kimberlee Wyche-Etheridge and a description of the event below
Webinar: The Value of Using a Health Equity Approach When Advocating for COVID-19 Vaccinations - Perspective of Wisconsin
Format:
Video
Language(s):
English
More Details >
Cover page of toolkit reads 'Strategies for Developing Culturally Driven Public Health Communications.'
Webinar and Tool: Tailoring Health Communications to Build Understanding and Trust
Format:
Video, Document (Text)
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
Title slide for the webinar titled: Building Back Trust in Science: Community-Centered Solutions
Webinar: Rebuilding Trust in Science
Format:
Video
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
title page for the webinar shows a photo of a white woman and a photo of a black male physician
Webinar: How Clinicians Can Establish Trust During Racially Discordant Clinical Encounters
Format:
Video
Race/Ethnicity:
Black/African American, Hispanic, Latinx, Latino, Latina
Language(s):
English
More Details >

Before any organization can effectively address health equity externally, they must look at their own culture, policies, and practices to ensure equity is being addressed from the inside-out. These resources provide tools for evaluating and advancing diversity, equity, and inclusion within your own organization.

""
Toolkit: Operationalizing Anti-Racism, Social Justice, and Health Equity Principles through Performance Improvement
Format:
Document (Text)
Language(s):
English
More Details >
Webinar: Tangible and Actionable Strategies to Address Internal Health Equity
Webinar: Tangible and Actionable Strategies to Address Internal Health Equity
Format:
Video
Language(s):
English
More Details >
This is a screenshot of a PowerPoint slide. The image shows the words “Partnering for Vaccine Equity Learning Community Webinar: Addressing and Promoting Health Equity. October 13, 2021
Webinar: Addressing and Promoting Health Equity
Format:
Video
Race/Ethnicity:
Hispanic, Latinx, Latino, Latina, Indigenous People, Pacific Islander
Language(s):
English
More Details >
""
Tool: Racial Equity Readiness Assessment for Workforce Development
Format:
Document (Text)
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >

Health equity work requires financial resources. This section provides general funding information and information on funding health equity specific work.

""
Toolkit: Technical Assistance Resources for CDC Partners
Format:
Document (Text)
Language(s):
English
More Details >
CDC webpage
Factsheet: How to Apply for CDC Grants
Format:
Website
Language(s):
English
More Details >
""
Webinar: Winning Proposals to Sustain Your Health Equity Work (English, Spanish)
Format:
Video, Document (Text)
Language(s):
English
More Details >
RHIhub webpage
Toolkit: Funding Rural Health Through Philanthropy
Format:
Website
Language(s):
English
More Details >

Organizations may want to evaluate their efforts, whether that be to report back to funders, or for their own continuous quality improvement. Resources in this section provide evaluation frameworks, or more simple quality improvement guidance.

introductory slide of webinar with CDC and EPA Logos at top
Webinar: Program Evaluation Webinar Series
Format:
Website
Language(s):
English
More Details >
""
Example of completed template
Tool: Template to Guide Evaluation of Program Performance
Format:
Document (Text)
Language(s):
English
More Details >
""
Toolkit: Tools to Set Your Program Up for Performance and Evaluation Success
Format:
Website
Language(s):
English
More Details >
P4VE webinar slide
Q&A word document
Webinar: Best Practices for Program Evaluation
Format:
Video, Document (Text)
Race/Ethnicity:
Black/African American, Hispanic, Latinx, Latino, Latina, Multiple Races/Ethnicities
Language(s):
English
More Details >
Toolkit: Introduction to Program Evaluation for Public Health Programs: A Self-Study Guide
Format:
Document (Text)
Language(s):
English
More Details >
Evaluaction homepage
Toolkit: EvaluACTION Evaluation Planning Framework
Format:
Website
Language(s):
English
More Details >
Report describing mini-randomized controlled trials (RCTs).
Report: How Program Managers Can Conduct Mini-Randomized Controlled Trials To Improve Outcomes
Format:
Document (Text)
Language(s):
English
More Details >
""
Toolkit: Quality Improvement Workbook
Format:
Document (Text)
Language(s):
English
More Details >
""
Toolkit: Building Equitable Data in Public Health
Format:
Video, Document (Text), Website
Language(s):
English
More Details >
""
Toolkit: Quality Improvement (QI) Quick Guide for Healthcare Practitioners
Format:
Website
Language(s):
English
More Details >

Dissemination of information is key to providing information back to the community you work with, or funders who may have reporting requirements. There are many formats that dissemination can take – social media, reports, data visualizations, and more. Resources below can be adapted to tell the story of your health equity journey.

""
""
Webinar: Using Data Visualization to Show and Celebrate Impact (English, Spanish)
Format:
Video, Document (Text)
Race/Ethnicity:
Hispanic, Latinx, Latino, Latina
Language(s):
English, Spanish
More Details >
""
Report: Centering Accessibility in Data Visualization
Format:
Document (Text)
Language(s):
English
More Details >
health literacy online webpage
Tool: Create Web Content to Increase Health Literacy Online
Format:
Website
Language(s):
English
More Details >
""
Webinar: Keeping Your Website Content Up to Date
Format:
Video
Language(s):
English
More Details >
Webinar: Using Social Media for Public Health Communications
Webinar: Using Social Media for Public Health Communications
Format:
Video
Language(s):
English
More Details >
Webinar slides in English
List of upcoming conferences and abstract submission dates. List of CDC-compiled abstract resources . Successful Aabstract submission examples from the 2022 APHA Annual Meeting.
+ 1 more
Webinar: Creating Compelling Conference Abstracts (English, Spanish)
Format:
Video, Document (Text)
Language(s):
English
More Details >

Dive Deeper

These resources provide more detailed information for further exploration.

The Health Equity Roadmap provides an introduction to concepts and actions that organizations can take to advance health equity. However, there is much more information available on the VRH. These resources may be of interest for those looking to delve more deeply into equity concepts.

A tree grows out of the soil to produce leaves and fruits. The tree has three distinct colors of roots, which are braided together to form the trunk and branches. The soil is labeled "cultural determinants" and includes racism, heterosexism, and sexism. Each other level of the tree corresponds to a level of health influence, from the structural determinants to health and wellbeing in the fruits.
Report: Intersectionality - Amplifying Impacts on Health Equity
Format:
Website
Language(s):
English
More Details >
""
Toolkit: Rural Health Equity
Format:
Website
Language(s):
English
More Details >
report title page
Webinar: Faith-Based Outreach for COVID-19 and Beyond
Format:
Document (Text), Website
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
An Asian woman with her baby at the farmers market
Toolkit: Achieving Health Equity
Format:
Website
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
Graphic of four stick people watching a baseball game over a fence. One is standing on two milk crates to watch the game, one is standing on a single crate, one is on the ground, and one is in a ditch.
Video: What is Health Equity? (English, Spanish) (3:53)
Format:
Video
Language(s):
English, Spanish
More Details >
""
Toolkit: Transforming the Narrative: Health Equity & The Community
Format:
Document (Text)
Language(s):
English
More Details >
webinar title slide
Webinar: Transportation Access as a Social Determinant of Health (English, Spanish)
Format:
Video, Document (Text)
Language(s):
English
More Details >
PDF reads 'top takeaways from paths to vaccine equity community of learning'
Opening PowerPoint slide reads 'paths to vaccine equity'
Webinar: Paths to Vaccine Equity - Vaccine Toolkits and Educational Materials
Format:
Video, Document (Text)
Race/Ethnicity:
Indigenous People
Language(s):
English
More Details >
Banner image shows an older adult smiling and holding a health care provider's hand on his shoulder.
Toolkit: Resources to Understand Health Equity
Format:
Website
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
""
Toolkit: Strategic Practices to Advance Health Equity
Format:
Website
Race/Ethnicity:
Multiple Races/Ethnicities
Language(s):
English
More Details >
Website screenshot reads 'health equity and social justice' and displays a group of four men and women, representing various racial identities.
Toolkit: Understanding Health Equity and Social Justice
Format:
Website
Language(s):
English
More Details >

Automatic translation disclaimer

El sitio web Vaccine Resource Hub proporciona una traducción automática de vaccineresourcehub.org al español, por medio del Traductor de Google. Por favor, tenga en cuenta que la versión en inglés es considerada la más precisa. En caso de desacuerdo o discrepancia entre la traducción y la versión original en inglés de este sitio web o cualquier aviso o descargo, prevalecerá la versión original.